Filippa K offers you a workplace where you develop in your area of expertise. We believe in teamwork, transparency and creativity. With 400 passionate global employees, we strive to remain at the forefront of the modern workplace. Our teams are proactive, dedicated, and synergetic across our Stockholm head office and global offices and stores. We offer flexible working hours, health and clothing benefits, accessible communication channels and personal development opportunities. By creating products that are designed to last, we’re working together to drive a movement of mindful consumption in the industry.

The role

As E-mail Marketing Specialist at Filippa K your mission will be to leverage the email marketing channel to convert subscribers to customers and customers to repeat customers. Your job will be to work with analysis and segmentation and creating customized e-mail communication and campaigns. 

You will report to Head of Marketing, Ylva Wadström and be part of the CRM team. The position is located at Filippa K HQ in Münchenbryggeriet, Stockholm.

What you will do

  • Collaborate with the marketing department to align newsletters with the overall communication/commercial calendar. 
  • Responsible for creating, executing and optimizing newsletter activities to increase conversion, repeat purchases and ultimately online sales.
  • Coordinate and request creative assets (copy, images etc) from marketing department needed to compile the emails.
  • Identify new email opportunities and project manage new email campaigns and templates with designers and developers.
  • Provide ongoing list management and cleanliness strategies.
  • Continuously test, follow up, analyze, report on email marketing KPI:s and optimize future email campaigns. 

Required skills and knowledge

  • Self-motivated and energetic individual with a high level of initiative and thrives working in a fast-paced challenging digital environment. 
  • Excellent commercial awareness, business understanding and understanding of digital customer behavior.
  • Good administrative skills, organized and detail oriented.
  • Understanding of email marketing operations, technology, testing techniques and platforms.
  • Ability to collaborate with cross-functional teams and influence decision making across all levels of the organization.
  • Ability to multi-task and manage competing priorities and requests.
  • Strong verbal and written communication skills. Able to keep others informed and up-to-date; able to organize/prioritize. English in both written and speaking.
  • Demonstrated ease, facility, and interest in working with data to improve campaign efficiency, including standard email engagement metrics, web tools (such as Google Analytics), full-funnel metrics and business-critical requirements.’
  • Experience from a medium-to-large scale email marketing program is a plus
  • Passion for the Filippa K brand & products

Apply with your resume as soon as possible, since we work with continuous selection. We work with Beyond Retail for this recruitment, if any questions, please contact them https://beyondretail.se/jobs/43541-e-mail-marketing-specialist/

Or, know someone who would be a perfect fit? Let them know!


Stockholm Directions


Our mission at Filippa K is to drive a movement of mindful consumption. Our teams work hard across all departments to create products and a community that is committed to slowing down the industry perspective from fast fashion to a slower, more permanent approach. We do this through encouraging new ideas and innovation in the world of sustainability.

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